Questionnaire: Horror Trailer Poster
1. Which shot do you think would look most effective on a horror film trailer poster?
LONG SHOT ESTABLISHING SHOT CLOSE-UP SHOT HEAD & SHOULDER SHOT
(full length shot (Shot that sets the scene (Close up of the (Still a close up shot but
of a person from can see person in shot characters head, focus includes characters head
head to toe) but also lots of scenery and on facial expressions/ and shoulders)
setting) emotions)
(full length shot (Shot that sets the scene (Close up of the (Still a close up shot but
of a person from can see person in shot characters head, focus includes characters head
head to toe) but also lots of scenery and on facial expressions/ and shoulders)
setting) emotions)
In the middle of the page
At the bottom of the page
NO
Black, red, white
Black, red, grey
5. Do you think the release date of the film is an important feature that should be included on the poster?
Black, red, grey
5. Do you think the release date of the film is an important feature that should be included on the poster?
YES
NO
6. Do you think a tag line such as ‘you’re next’ is an effective extra on a horror poster?
7. Do you think using special effects on an Apple IMac to manipulate the image would look effective? (e.g. putting a sepia effect on the image?)
We handed this questionnaire out to 10 people who fell into our target audience- 16-18 year olds, as well as giving it out to both boys and girls. Although research into existing media products helped us to form ideas on what we wanted our poster to look like, we wanted to do this extra bit of research to find our more specifically what our audience likes to see in posters from the horror genre.
Shot type used:
Positioning of film name:
Do you think you should be able to see the characters face on the poster?:
Do you think the release date of the film is an important feature that should be included on the poster?
YES- 6/10
NO- 4/10
Do you think a tag line such as ‘you’re next’ is an effective extra on a horror poster?
YES- 3/10
NO- 7/10
Do you think using special effects on an Apple IMac to manipulate the image would look effective? (e.g. putting a sepia effect on the image?)
YES- 9/10
NO- 1/10
We collated all of the information from the results and put them into practise in conjunction with our own preferences as well.
DRAWINGS
Below are the initial drawings for the layout of our magazine. We have taken into consideration the results from our questionnaire for example when it came to the placement of the title, whether there should be a tag line and what shot type should be used. The Insidious poster was also one that we particularly liked the style of and has therefore influenced us in the process of making our poster.
We preferred the last drawing the most because we found the use of the long shot more effective as you were able to see all of what the girl was wearing as well as being able to see the eerie setting behind her.
IMAGES
We took a series of shots of the main protagonist character so that we had a variety to chose from when it came to picking one for our final poster. We took images using a range of shots, however as the audience as well as our own preferences state that the preference would be the use of a long shot, we tried to take a variety of photos using this shot type.
We then used our creative skills on Microsoft Office Word to manipulate the contrast on our image to give it more of a dusky and eerie effect.
This was our chosen image for our film poster:
COLOURS
Research into existing media products helped us to quickly discover what the main colour schemes were amongst existing horror film posters. The results from our questionnaires were fairly equal, however I avoided using the colour red despite the audience stating that they liked this colour as well as it being widely used in the horror genre. This is because when we see the colour red we often associate it with blood which we would then link to the horror sub-genre of slasher. Therefore as our chosen sub-genre is psychological, we mainly focused on using the colours grey, black and white.
FONTS
We wanted the fonts to look really effective because when looking at the poster, we wanted it to look as realist as possible. We visited websiteson google which had a wide variety of 'horror fonts' that we could download. This included fonts which had a scratched effect on it and ones with blood dripping off it. However, after trying this out we felt as though it was too much to use one of these fonts. Our poster needed to be very simplistic and pleasing on the eye, therefore we though it would be more naturalisic and effective to use a standard font from Microsoft Office Word. Although the title is an important feature on a film poster, we wanted the audiecne to focus on the image more and the release date.
NO
6. Do you think a tag line such as ‘you’re next’ is an effective extra on a horror poster?
7. Do you think using special effects on an Apple IMac to manipulate the image would look effective? (e.g. putting a sepia effect on the image?)
We handed this questionnaire out to 10 people who fell into our target audience- 16-18 year olds, as well as giving it out to both boys and girls. Although research into existing media products helped us to form ideas on what we wanted our poster to look like, we wanted to do this extra bit of research to find our more specifically what our audience likes to see in posters from the horror genre.
Shot type used:
Positioning of film name:
7 people out of 10 put that the name of the film should be at the bottom of the page whilst the other 3 said that it should be at the top of the page. No one thought that it should be placed in the middle of the page.
Do you think you should be able to see the characters face on the poster?:
Do you think the release date of the film is an important feature that should be included on the poster?
YES- 6/10
NO- 4/10
Do you think a tag line such as ‘you’re next’ is an effective extra on a horror poster?
YES- 3/10
NO- 7/10
Do you think using special effects on an Apple IMac to manipulate the image would look effective? (e.g. putting a sepia effect on the image?)
YES- 9/10
NO- 1/10
We collated all of the information from the results and put them into practise in conjunction with our own preferences as well.
DRAWINGS
Below are the initial drawings for the layout of our magazine. We have taken into consideration the results from our questionnaire for example when it came to the placement of the title, whether there should be a tag line and what shot type should be used. The Insidious poster was also one that we particularly liked the style of and has therefore influenced us in the process of making our poster.
IMAGES
We took a series of shots of the main protagonist character so that we had a variety to chose from when it came to picking one for our final poster. We took images using a range of shots, however as the audience as well as our own preferences state that the preference would be the use of a long shot, we tried to take a variety of photos using this shot type.
We then used our creative skills on Microsoft Office Word to manipulate the contrast on our image to give it more of a dusky and eerie effect.
This was our chosen image for our film poster:
COLOURS
Research into existing media products helped us to quickly discover what the main colour schemes were amongst existing horror film posters. The results from our questionnaires were fairly equal, however I avoided using the colour red despite the audience stating that they liked this colour as well as it being widely used in the horror genre. This is because when we see the colour red we often associate it with blood which we would then link to the horror sub-genre of slasher. Therefore as our chosen sub-genre is psychological, we mainly focused on using the colours grey, black and white.
FONTS
We wanted the fonts to look really effective because when looking at the poster, we wanted it to look as realist as possible. We visited websiteson google which had a wide variety of 'horror fonts' that we could download. This included fonts which had a scratched effect on it and ones with blood dripping off it. However, after trying this out we felt as though it was too much to use one of these fonts. Our poster needed to be very simplistic and pleasing on the eye, therefore we though it would be more naturalisic and effective to use a standard font from Microsoft Office Word. Although the title is an important feature on a film poster, we wanted the audiecne to focus on the image more and the release date.
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